Paulette J. Jones

Paulette J. Jones needed to launch a new author platform for first book, The Fractured Life of a BROKEN RIB, and establish Breath of Grace Publishing as the foundation for a larger grace-centered movement. The project needed to do more than create a beautiful website. It had to introduce Paulette as an author and speaker, communicate a deeply personal message with clarity and care, support book sales, capture leads, and leave room for a planned three-book series.

The brand also needed to feel safe, healing-centered, and spiritually grounded while still looking polished enough to support future speaking, media, podcast, and publishing opportunities.

We developed a complete brand and digital launch foundation around Paulette’s core message of helping women move from performance-based faith into grace-based living. The visual identity, website copy, book presentation, and lead capture experience were designed to make visitors feel seen, safe, and invited into the journey.

From there, we built a custom author website that positioned Paulette clearly as an author, speaker, and founder while giving her audience clear pathways to buy the book, request a free preview, explore The Legalist’s Shield™, and inquire about speaking opportunities.

Brand strategy and identity development
Logo and visual direction
Book cover design support
Custom author website design and development
Website copy and message refinement
Book launch positioning
Lead capture and contact forms
Speaking inquiry pathway
Legalist’s Shield concept page
Marketing platform setup
Analytics, SEO, and launch tracking setup

Paulette launched with a cohesive author brand, a polished website, and a marketing system built to support her book, speaking opportunities, and long-term publishing vision. The finished platform gives Breath of Grace Publishing a professional home, gives readers a clear path into the message, and creates a strong foundation for future books, lead generation, email nurturing, and audience growth.