Paulette J. Jones needed to launch a new author platform for first book, The Fractured Life of a BROKEN RIB, and establish Breath of Grace Publishing as the foundation for a larger grace-centered movement. The project needed to do more than create a beautiful website. It had to introduce Paulette as an author and speaker, communicate a deeply personal message with clarity and care, support book sales, capture leads, and leave room for a planned three-book series.
The brand also needed to feel safe, healing-centered, and spiritually grounded while still looking polished enough to support future speaking, media, podcast, and publishing opportunities.
We developed a complete brand and digital launch foundation around Paulette’s core message of helping women move from performance-based faith into grace-based living. The visual identity, website copy, book presentation, and lead capture experience were designed to make visitors feel seen, safe, and invited into the journey.
From there, we built a custom author website that positioned Paulette clearly as an author, speaker, and founder while giving her audience clear pathways to buy the book, request a free preview, explore The Legalist’s Shield™, and inquire about speaking opportunities.
Paulette launched with a cohesive author brand, a polished website, and a marketing system built to support her book, speaking opportunities, and long-term publishing vision. The finished platform gives Breath of Grace Publishing a professional home, gives readers a clear path into the message, and creates a strong foundation for future books, lead generation, email nurturing, and audience growth.



